Life is like a box of chocolates – full of nuts! 😛 They’re also similar in that we never know what we’re going to get. Life gave me a tax refund this year so I decided to put the money to good use and invest it in chocolate. I believe the cocoa industry will continue to grow and I don’t want to miss out on all the potential gains.
Produced from the tropical cacao tree people have been cultivating cocoa for at least 3,000 years. It’s one of the oldest, sustainable food we know of. Dating back to circa 1,100 BC the Aztecs were the first to use it by making cocoa into a beverage. Over time cocoa products have become an important part of the world’s social fabric. 😉
The Global Cocoa Market 🍫
Generations of confectionery marketing experts worked hard to integrate chocolate into as many parts of our lives as possible. We eat chocolate at weddings, birthdays, anniversaries, and many other events. It’s also customary to buy chocolate on Valentines, Christmas, Easter, Halloween, and other holidays. It can be a part of breakfast, lunch, dinner, snacks, appetizers, and desserts. Globally about $100 billion worth of chocolate is eaten every year. It has even made it into the hospitality industry, especially in fancy hotels and restaurants where guests are offered complimentary chocolate.